https://creativecommons.org/licenses/by/4.0/2024-08-072024-08-072020https://beta-pyxida.aueb.gr/handle/123456789/7675In this work, we present the concept of captivator leader. Drawing from the extensive leadership literature and the essentials of influential communication, we develop a theoretical model that takes into account the whole spectrum of human experience, that is heart, brain and soul, of both leader and followers. In other words, after having established that leadership phenomenon has been mostly studied fragmentally, we argue that leaders, future leaders and scholars can benefit from a more holistic approach to leadership.14p.Captivator leaderLeadershipHolistic leaderThe captivator leader: leading greatly with ethos, pathos and logosText